Global Advertising & Marketing Company | Digital & IT Strategy
Liberty developed a three-year pragmatic IT roadmap to move from a disparate technology ecosystem, due to suboptimal acquisition integration, to a simplified technology footprint that delivers foundational IT.
Impact At A Glance
33 Tactical Initiatives
33 recommended products/initiatives over a 3-year roadmap to accomplish aggressive 2025 goals.
Single Global Solution
Combining globally disparate technology footprints into a single global solution for the organization.
Best Practice SaaS
Transitioning from custom, locally hosted solutions to secure, industry best practice SaaS products.
Our client, a $250M revenue PE portfolio company, sought an experienced, business-focused IT advisor to develop a go-forward IT strategy. The company was seeking to remediate its aging capabilities that had fallen behind commercial off-the-shelf options resulting in complicated and often insufficient workarounds to collect the data needed to make efficient management decisions and effectively support operational processes.
The Business Problem
The incomplete global integration, insufficient resources to drive global standards, and persistence of regional legacy systems resulted in a high degree of internal variance for crucial business processes.
In addition, historical under-investment in technology and missed opportunities to manage data as a global asset significantly impeded decision-making. To support the company’s aggressive growth targets, the CEO needed an ERP-centric IT-business transformation strategy and roadmap to remediate immediate issues, improve operational performance, and evolve into an information-driven learning organization with enhanced decision-making capability.
Our client had an aggressive growth target to meet, which could not be achieved with their current technology.
To reach the next level of performance and fulfill its core priorities and strategies, our client needed to enact a strategic transformation and evolve into an information-driven learning organization with improved decision-making capability.
Liberty developed a three-year pragmatic IT roadmap that transitioned from a disparate technology ecosystem, due to suboptimal acquisition integration, to a simplified technology footprint that delivers foundational IT.
The three-year roadmap delivered a best-in-class operating model and improved execution/delivery, increasing centralization, standardization, and automation, and enabling proactive client relationships. Additionally, the global sharing and reuse of intellectual capital provided the business with the capabilities and capacity to help achieve our clients’s aggressive 2025 financial targets.
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